Proceeds from this event benefit the WI Humane Society!

Humane Society









Pet Parade

Brady Street's Annual Pet Parade- Sunday, October 2nd,  11am - 3pm

This year the party will be bigger than ever to celebrate 15 furry years on Brady Street!  Critters of all shapes and sizes take to the streets for this annual pet parade and pet blessing.

This year, in addition to our costume contest, tail wagging contest, and pet/owner look alike contest, we will be having a Human Bark Contest. Lots of prizes donated by Fromm Family Foods and Ecopet on Brady!   (Registration Fees benefit the Wisconsin Humane Society- registration is required in order to participate in the contests)  In person registration will be available the day of the event but you can also register online by CLICKING HERE!

 CLICK HERE for our Merchant Specials and other participating vendors.

Spectacular sidewalk sales, great raffles, prizes, vendors and pet photo ops await at this ever popular family friendly event.  


Pet Parade Schedule

11 a.m.   In-Person Registration, sponsored by Milwaukee Career College (plus giveaways and pet-themed vendors)  Music by: TBD sponsored by Central Bark Doggy Day Care

12:15 p.m.  Contest Time!  Judged TBD 

Costume Contest, sponsored by Milwaukee Pet Services

Best Tail Wagging Contest

Pet/Owner Look Alike Contest (Registration Required)  

12:45 p.m.  Human Bark Contest sponsored by Fresh Is Best- judged by friends from Ecopet on Brady

1 p.m.  Parade led by the MPD Horses and TBD

1:30 p.m.  Pet Blessing by Father Tim Kitzke from Three Holy Women Parish

2 p.m.  Return to Brady Street for Raffle Winner Announcements  

2:15- 3 p.m.  Music by Accordion player, Roger Boll  - Plus - Wander up and down Brady Street to take advantage of all the spectacular sidewalk sales plus dining and drink deals.  (Stop in to Ecopet for Trick-or-Treat with your pet!)  


PRIZE INFO:  Amazing prizes donated by locally made, Fromm Family Foods.  If you register online, be sure to print out your ticket or show your ticket on your mobile device to claim your prizes!

Don't forget to check out our prize giveaway table which includes chances to win great items from Ecopet, our local restaurants, and more!


Contact Steph Salvia for volunteer opportunities at:  bradystbid@gmail.com

 *Special thanks to our partners, Milwaukee Career College, Milwaukee Pet Services, Fresh is Best, Ecopet, 88Nine Radio Milwaukee and OnMilwaukee.com!